Archive for the ‘Business Awards’ Category

Archive for the ‘Business Awards’ Category

CIM National Excellence Award Winners

CIM National Excellence Award Winners

It’s been a good week at Mackman. Not only are we celebrating our 10th Anniversary this month, but we were awarded the Marketing Excellence Award in the Education Category at the Chartered Institute of Marketing’s (CIM) national awards ceremony.We were one of just 23 winners, selected from hundreds of entries, and accepted our award from comedian, Jimmy Carr.

We won the award after submitting the work we undertook on behalf of Harlow College. The integrated campaign was designed to raise awareness around the number one status at the College and began with two perception surveys with prospective students and parents of students. The results were used to inform some creative designs; developing new posters, video and a microsite, as well as a PR campaign.

Paul Mackman, director, said, “This has been the perfect start to our tenth year in business. We’re delighted as this project encapsulates the spirit of how our specialists work closely with clients to produce integrated campaigns that provide return on investment. Considering the scale and intense level of competition associated with the CIM awards, we’re glad to have done Sudbury proud.”

A targeted and strategic approach enabled our research, planning, communications, design and web development teams to create compelling campaign that achieved significant return on investment.

Simon Boyce, head of marketing at Harlow College, said, “Mackman’s comprehensive campaign delivered huge results for us. Winning the award verifies the standard of their work and passion for what they do. They worked closely with our in-house team and delivered a thoughtful campaign that produced a very positive response.”

Learn more about the project that won us the award, by taking a look at the Harlow College Case Study.

Mackman are finalists in national awards

The Chartered Institute of Marketing (CIM) has announced the finalists of its annual awards and we have cause to celebrate! From numerous entries across the country, we’ve made it into the final of the Education category.

We put forward an Awareness Campaign for Harlow College as an entry. The project involved our research, strategy, design, development and communications teams, aiming to increase awareness of the College’s number one status. Mackman Research conducted two perception surveys for the initial stages of the campaign with prospective students and parents. The campaign increased student enrollment by 19% (against a 10% target) and resulted in a ROMI of 1:20.9 over a year.

Paul Mackman, Director at Mackman, said: “These awards are the ultimate for our industry and as this piece of work involved every team, we very pleased with the achievement.”

The awards ceremony takes place at Grosvenor House Hotel in London, on the 12th February 2014.

Business to Business Award Winners 2013

Mackman Group

Mackman Group

We're delighted to announce that we won the Business to Business Award in the Essex Countywide Business Awards for 2013. The awards took place on Friday night in Southend and we're so pleased to have our work recognised in this way. Paul Mackman said "To win this award despite such distinguished competition from others in this category is something we are particularly proud of. We would like to thank our clients and people for their contributions to achieving this award and our other successes. Essex is immensely important to Mackman and we count ourselves fortunate for the strong relationships we have with Essex businesses and people".


Mackman are finalists in the BITC 2012 awards

The Mackman team are proud to have been shortlisted to the finals of Business In The Community's (BITC) Pro-Bono Company of the Year 2012 Awards. The BITC East of England Awards Gala Dinner will be held on the 19th of June at Hengrave Hall, near Bury St Edmunds.

Mackman are keen supporters and firm believers in supporting organisations within our local community and the whole team here at Mackman are dedicated to helping other organisations and groups  'grow'.

We have the pleasure in donating our marketing and research services to a range of ambitious organisations within Suffolk and Essex.

Follow this link to learn more about BITC.

Give us a call on 01787 388038 for more information on our pro-bono services.

Mackman Group shortlisted for Essex Countywide Awards

Essex Countrywide Business Awards 2011

Essex Countrywide Business Awards 2011

The Mackman Group attended the finalists ceremony of the Essex Countywide Awards in Southend last Friday. The aim of the awards is to encourage the growth of companies in the area and reward individual business success as part of a prosperous and sustained local economy. Mackman was nominated as finalists in the Business-2-Business category on the strength of our performance over the last year. Prizes were presented by news presenter Natasha Kaplinsky.


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