Mackman Group Mission Statement

Mackman Group provides strategic support, thorough and accurate research, and focussed tactical management to corporate clients.

Central to our offering is the need to enable organisations to make informed decisions once they know more about their markets, clients or their own strategy.

Our clients value our professional, enthusiastic, plain speaking application of knowledge and experience. We offer a responsive service that ensures continuity and a guiding hand to ambitious organisations.

We aim to achieve a high level of respect from both clients and the business community. Valuing our independence and the need to secure a future for our company, we see continuous training as an essential element of our growth.

Recognising the value of our clients knowledge and experience in their own fields, we specialise in a collaborative approach that bridges resource or knowledge gaps. Working in this way we encourage clients to actively participate in the development of their own research, marketing & design activities.

Mackman Research Approach

We treat every project individually and not a templated one product fits all approach. Our tailored research services ensure that results are statistically sound and relevant to the needs of the client that has commissioned them. Careful consideration is given to the research methods employed and we will often use a blended approach.  All market research projects are managed by a Senior Market Researcher or Company Director and are conducted following strict ethical guidelines as laid down by the Market Research Society (MRS).