Posts Tagged ‘charity research’

Posts Tagged ‘charity research’

New MRS Code of Conduct

The Market Research Society (MRS) has launched and updated a new edition of their Code of Conduct, which will come in to effect on 1st September 2014, and is relevant for market, social and opinion research. The Code is significant to the research industry because it underpins ethical research, best practice guidance, legal instruction and ‘exists to protect the entire research supply chain’. With the fast revolutionising research market facing questions about the collection and use of personal data, the MRS Code of Conduct is crucial in helping to protect and regulate first-rate research practice. This gives everyone concerned greater assurance in research from the research providers who adhere to the Code, through to buyers and research participants.

Jane Frost, the Chief Executive of MRS, has said: “The UK research sector is worth more than £3bn and it’s growing. The emergence of massive datasets and the public’s concern around privacy are just two examples of challenges to the sector that didn’t exist ten years ago, let alone sixty. The updated Code is the bedrock on which this sector will continue to flourish - it ensures that research is legal, ethical and transparent, and that is critical to customer and consumer trust.”

Our research director, Gemma Mackman, is a member of the MRS and thus all research carried out by Mackman Research , whether business to business, social, online, telephone, qualitative or quantitative, is executed in accordance with with the rules and regulations.

Our researchers also conform to the Code and follow strict procedures. We are always direct with our introductions when conducting research on behalf of our clients and offer an explanation as to why we are conducting the research. All responses are collected in a strictly confidential manner and in such instance both clients and participants remain anonymous throughout and breaches of confidence do not occur under any circumstances.


Mackman's Working Weekend – A Bright New Look

We're all tickled pink at Mackman after getting together this weekend to give one  of our client's premises (The Bridge Project, Sudbury) a much-needed lick of paint. The charity's building now looks fantastic - and  swapping our computer 'mice' and design tools for scrapers, putty and paintbrushes made a refreshing Friday afternoon change. (Which is not, however, how some locals are describing the choice of colours...)

With everyone pitching in over the course of the weekend and more than 100 man-hours behind us, dishevelled woodwork and flaky paint are a thing of the past at Bradbury Court. All paint and materials were dontated by Kent Blaxhill, Sudbury and new signage is being created by Premier Signs and Displays in Colchester as I write. The bright new colours come from The Bridge Project's logo, designed by the Mackman Group.

bridge project - before

The Bridge Project - Before

Age Concern Given Helping Hand

Work is underway on a research project aimed at enabling Age Concern to become more customer centric.  Not only will the exercise help Age Concern understand the needs of older people in the county better, but it is also expected to raise some important questions, which will help the organisation drive forward new ideas in the future.  Mackman Research is providing the work on a pro-bono basis.