Research specialists | Informing decisions
Your full service market research agency.
Our team of specialist researchers will work with you to design research that delivers meaningful and user friendly insight.
Start Your Research JourneyDR GEMMA MACKMAN & PAUL MACKMAN
Owners
Owners
About Us
One of East Anglia's leading market research companies.
Mackman Research is a full service market research agency with a proven track record in gathering robust data that meets with organisational objectives. Our research services help businesses refine and grow, bringing organisations closer to their customers with in-depth understanding of customer behaviours and needs.
Established in 2003, we are proud to have worked with many different businesses and charities across a broad spectrum of sectors ranging from education, care and energy providers, engineering and technical specialists, to legal and financial services. Our happy clients take advantage of our years of experience that when combined with their own internal expert knowledge makes for impressive research outcomes. Our boutique team of researchers are qualified to Masters level and above, and we each have a specialist research interest. Find out more about the Mackman Research team by clicking the button below.
About UsEstablished in 2003, we are proud to have worked with many different businesses and charities across a broad spectrum of sectors ranging from education, care and energy providers, engineering and technical specialists, to legal and financial services. Our happy clients take advantage of our years of experience that when combined with their own internal expert knowledge makes for impressive research outcomes. Our boutique team of researchers are qualified to Masters level and above, and we each have a specialist research interest. Find out more about the Mackman Research team by clicking the button below.
Research services
We treat every research project as unique.
Customer Research
How satisfied are your customers? How do your customers rank your brand compared to that of your competitors? And how loyal are they to your brand or organisation? Find out how to gain insight from your customers and discover how to stay one step ahead of the competition.
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Brand research
How does your brand rank compared to others? How loyal are your consumers or clients to your brand, and how likely are they to recommend your product or service? Find out how we can analyse the health of your brand and help you to create a strategy for growth.
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B2B Research
Are you looking for a B2B research specialist? We structure our B2B research around the characteristics and needs of your clients. Find out how we collaborate with businesses to deliver meaningful findings and forge strong bonds between you and your clients.
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NPS
Want to gauge the overall satisfaction of your customers without undertaking full scale research? Net Promoter Scores are simple surveys that test customer loyalty. Find out how a simple NPS survey can help you to move your business forward.
Read moreOur sectors
From international brands to essential local charities, our research has guided decisions.
We are proud of our story so far and are lucky to have worked with premium brands and some truly inspirational organisations. We are specialists in research and information gathering and our work spans many sectors. See how we have delivered insight that has created growth and cultivated change.
- PROFESSIONAL SERVICES
- MANUFACTURING
- RENEWABLES, ENERGY & ENVIRONMENT
- GOVERNMENT
- HEALTH & SOCIAL
- B2B
- CONSUMER
- BANKING & FINANCE
Research methods
How we deliver robust and meaningful insight.
Quantitive Research
We specialise in high quality insight. This extends to our quantitative methods where we always deliver the very best data and recommendations, helping you to create strategies for change.
Telephone Research
Our specialist qualitative researchers have years of experience as moderators and ethnographers, and we pride ourselves in our humanistic approach to uncovering what can often be sensitive information.
Online Surveys
At Mackman Research, our highly qualified team can navigate their way through secondary data with ease, helping you to make thoroughly informed decisions.
Read moreQualitative Research
Our specialist qualitative researchers have years of experience as moderators and ethnographers, and we pride ourselves in our humanistic approach to uncovering what can often be sensitive information.
Focus Groups
Our specialist qualitative researchers have years of experience as moderators and ethnographers, and we pride ourselves in our humanistic approach to uncovering what can often be sensitive information.
Desk Research
At Mackman Research, our highly qualified team can navigate their way through secondary data with ease, helping you to make thoroughly informed decisions.
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