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New MRS Code of Conduct
Read more: New MRS Code of ConductThe Market Research Society (MRS) has launched and updated a new edition of their Code of Conduct, which will come in to effect on 1st September 2014, and is relevant for market, social and opinion research. The Code is significant to the research industry because it underpins ethical research, best practice guidance, legal instruction and…
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Keeping research respectful – MRS clamp down on sugging
Read more: Keeping research respectful – MRS clamp down on suggingJane Frost, CEO of the MRS, has made it clear that there must be a division between what ethical research is and what direct marketing is. Research gets an unfortunate name from a few baddies in the industry who disguise the work they do as customer research. They are often a product marketer falsely pretending…
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CIM National Excellence Award Winners
Read more: CIM National Excellence Award WinnersIt’s been a good week at Mackman. Not only are we celebrating our 10th Anniversary this month, but we were awarded the Marketing Excellence Award in the Education Category at the Chartered Institute of Marketing’s (CIM) national awards ceremony.
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Mackman are finalists in national awards
Read more: Mackman are finalists in national awardsThe Chartered Institute of Marketing (CIM) has announced the finalists of its annual marketing awards and we have cause to celebrate! From numerous entries across the country, we’ve made it into the final of the Education category. We put forward an Awareness Campaign for Harlow College as an entry. The project involved our research, strategy, design, development…
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Business to Business Award Winners 2013
Read more: Business to Business Award Winners 2013We’re delighted to announce that we won the Business to Business Award in the Essex Countywide Business Awards for 2013. The Business to Business award ceremony took place on Friday night in Southend and we’re so pleased to have our work recognised in this way. Company Director Paul Mackman said: “To win this award despite…
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Researching web personas
Read more: Researching web personasThe Mackman Research team have been collaborating with the strategy and communications teams this month to develop a set of in-depth questions which will form the basis of our refreshed web persona questionnaire process. Mackman create smart websites that are built on a knowing and understanding of who the website users are, listening to what…
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Babergh Community Achievement Award Win
Read more: Babergh Community Achievement Award WinWe’re delighted to announce that we have won the ‘outstanding business contribution to the well-being of the community/district’ category in the 2013 Babergh Community Achievement Awards. As a Sudbury business, we believe it is important to give back to the community that gives us so much. Every year we work with third sector organisations and…
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Mackman are finalists in the BITC 2012 awards
Read more: Mackman are finalists in the BITC 2012 awardsThe Mackman Research team are proud to have been shortlisted to the finals of Business In The Community’s (BITC) Pro-Bono Company of the Year 2012 Awards. The BITC East of England Awards Gala Dinner will be held on the 19th of June at Hengrave Hall, near Bury St Edmunds. Mackman are keen supporters and firm…
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Mackman Group shortlisted for Essex Countywide Awards
Read more: Mackman Group shortlisted for Essex Countywide AwardsThe Mackman Group attended the finalists ceremony of the Essex Countywide Awards in Southend last Friday. The aim of the awards is to encourage the growth of companies in the area and reward individual business success as part of a prosperous and sustained local economy. Mackman Resarch was nominated as finalists in the Business to…
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Mackman Research work wins top prize at the Government Business Awards
Read more: Mackman Research work wins top prize at the Government Business AwardsThe annual Government Business Awards, which encourage and reward effective business practises in the public sector across the country, yesterday presented Mackman Research clients, Chelmsford Borough Council, with the top prize for Market Research. The award was won in recognition of the Council’s Parks Audit which was carried out by Mackman Research in 2009. The…
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